Yesterday I read my first Max Lucado book (“One Incredible Moment”). Yes, he is a talented writer. Some of his style is simply making up details not in the text and weaving them in vivid description (which carries the danger of your remembering the biblical story with details that are not actually in the biblical story). And, some of it is genuinely thought-provoking. What did I not appreciate? There was at least one typo. More serious, he uses denominational terminology, such as “pastor” for preacher. More serious yet, he so vividly describes God’s love, the gift of Jesus to the world, man’s need for salvation — and then fails to offer God’s terms of forgiveness. Lucado’s writing is creative, but his teaching is not distinctive. In other words, it could be endorsed by just about any denomination, which, no doubt, is key to his widespread popularity across the religious spectrum. The book is not mine. It was lent me, unsolicited, by a church member. I will give it back tonight. I will not say Lucado has nothing at all to offer. But, when it comes to the distinctive marks of the Lord’s church, he is offering readers almost nothing at all.